Inside Rotterdam: City Guide and Tourism Website

Navigate the vibrant city of Rotterdam with Inside Rotterdam’s comprehensive city guide as tourism website. Discover attractions, events, and local businesses through our engaging, easy-to-navigate wordpress website. Optimized for tourists and locals, our platform provides up-to-date information and interactive maps.

Project

Information

The client

Gather and organize extensive information on Rotterdam’s attractions, events, and businesses to provide a valuable resource. Create an engaging and easy-to-navigate website with a local feel to attract and retain users. Optimize the site for search engines using keywords like “Rotterdam city guide,” “tourism in Rotterdam,” and “Rotterdam attractions” to improve visibility. Implement a robust search feature and interactive maps to enhance user experience and facilitate information discovery. Include a blog and event calendar to provide up-to-date information and engage visitors with fresh content.

The Goal

  • Research and Discovery: Conduct extensive research to understand the target audience, analyze competitors, and assess the current website’s performance.
  • Design and Development: Create a user-friendly and visually appealing health and wellness website that reflects the brand’s holistic approach.
  • Content Strategy: Develop engaging and informative content to attract and retain visitors, emphasizing holistic health solutions.
  • SEO Optimization: Implement best practices in SEO to improve search engine rankings, focusing on keywords like “health and wellness website” and “holistic health solutions.”
  • Integration: Incorporate essential features such as a blog, client testimonials, and an online booking system to streamline service bookings.

Final Result

The website was launched successfully, featuring a wealth of information and interactive features. Users praised the intuitive design and the valuable content provided. The client noted a significant increase in traffic and user engagement, with positive feedback on the ease of finding local attractions and events. The project achieved all goals, establishing Inside Rotterdam as a go-to resource for city information and ensuring client satisfaction.

The blog single page

Probably the most viewed page on the website. This page is a template page, which means that all the blogposts will have the same design and layout. This makes it easy for my client to add blogposts and easy for me to adjust the design in the future. A fun extra: I’ve used the new sharing features on this blogpost, which means that you can share this blogpost via Whatsapp on your phone.

Magazines overview page

This page didn’t exist on the old website. So I wanted to have more attention to all the hard work the Inside team had put out, so I designed a page where they could show off all the magazines that they launched. This page was also designed to be dynamic, meaning that the client can easily add a new magazine in Wordpress when there is one.

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